Mirai Mirror
Beyond Smart
Developed and designed by SmoothWeb, the Mirai Mirror is a work of genius using the latest A.I. recognition engine and deep learning AI thinking. It is the perfect solution for retail and Hospitality to increase interest, commitment and purchase intention among customers in physical spaces such as retail stores, showrooms, events, hotels and public spaces. Generate higher sales and greater brand loyalty through heightened brand experiences at the point of sale.
Best in class recognition speed for your branded SKUs. The hyper-intelligent recognition engine nudges your customer playfully down the sales funnel. Once they try, they will buy. With up to 99% SKU recognition rate in just 0.1 second, this is the most powerful AI mirror engine bar none. Seamless recognition of your brand and instant playback of media, social feeds, videos or whatever your brand needs is played out on the Mirai Mirror surface.
MIRAI MIRROR
Advanced Technology
HYPERFAST
ENGAGING MEDIA
REAL-TIME INSIGHTS
POWERFUL, YET SIMPLE CMS
Fastest Deployment in the Market
INTEGRATED CLOUD MANAGEMENT
SET UP, INSTALL EXPERTS
MULTILINGUAL
Hyper-recognition Engine: The Ferrari of store mirrors, requiring 0.1 seconds to recognise objects, brands, SKUs when in front of the mirror.
Engaging Onscreen Media: Plays out media of choice on recognition trigger. Explain with text or video, pull in API feeds or curated social media content.
Actionable Data Insights: Program your mirror to capture behaviour: Dwell time, interest, attention, gender, demographics, emotion, engagement, SKUs of interest. Cross-match by consumer, store, time of day, and/or set up your own criteria.
No Hassle CMS: Say goodbye to cumbersome, quirky 3rd party CMS systems to manage uploads and edit content. SmoothWeb ‘s CMS is smart, simple to use, powerful and permission-based, on the cloud.
Speed of Deployment: We know retailers and brand owners work to tight deadlines. Our 3D training model scan, recognise and train your merchandise several times faster than other smart mirrors
Robust Hardware / System Management: Our hardware has been stress-tested to perform in harsh retail conditions where lighting, sonic ambience and hazard factors can cause concern. We update on the cloud and have support packages to provide all the after-care and ongoing management needed.
Multilingual as Standard: We know customers need global scale and ease of deployment. So we offer content in any language for the markets and customers where you do business.
MIRAI MIRROR
Portal to a Richer World
The Mirai Mirror brings together the latest A.I. technology with global leaders in retail to produce an intelligent mirror. Trained to instantly recognise your brands and specific product when worn by customers in multiple environments. The mirror responds with appropriate content and engaging experiences. The Mirai Mirror fits naturally into your consumer’s journey, enhancing the path to conversion from brand, to awareness, to specific product features while being engaging and fun.
At the same time, the Mirai Mirror offers a portal into the online world and social engagement. Connect with visitors and online ‘brand loyals’ via the Mirror interface. Measure salience, awareness, best-sellers and behaviour.
Data collection to help you stock the right products and move inventory
The Mirai Mirror is trained to recognize your chosen SKUs. The deep learning engine can be tweaked to iron out inconsistencies from ambient light and in-store traffic.
But that is just the beginning. The Mirai Mirror collects data on choices, preferences, favourite stock so you can adjust demand accordingly. Real-time traffic is logged on the back end for store managers to assess what is selling or not selling and to make adjustments to stock display and promotions.
Enhanced Brand Experience for Consumers
Your staff will love the Mirai Mirror! Experience shows a 10% uplift in sales interest once a customer has bonded with the brand in the mirror. The Mirai Mirror also keeps all logs of interactions so you can review and assess how to help customers to make the right decision when choosing between different styles.
Mirai Mirror in Action
Train your shoe to make the mirror display different messages, content when placed at a different angle. Choose to display functional benefits or an emotional video of a brand ambassador when a shoe is placed at a certain angle.
The Mirai Mirror is robust enough to judge height, angle, location, even when worn in harsh lighting ambience. Tested robustly both in the lab and in-store, the Mirai Mirror is a rock star among ‘Smart Mirrors’
Recognisable Form Factor
Modeled on the classic shoe mirror, the Mirai Mirror form factor seen here for sports shoes, is unobtrusive. When not in use, it is … just a mirror.
Product Information Opportunities
Recognition training detects objects across multiple axes. Opportunity to provide different media playout depending on angle of object.
Multilingual
Set up the Mirai Mirror for languages used most often in your store. Chang the content to suit the culture and needs, demands of consumers, brands, use and usage occasions.
The Mirai Mirror
Transforming the retail experience; providing engaging content for brand loyals; creating a new channel for eCommerce; actionable data insights.
Get in Touch with the Smoothweb Team. Send us a message here.
Learn More about SmoothWeb
Mirai Miror is a SmoothWeb brand. For more on SmoothWeb’s innovative, intelligent solutions, visit our main site.